Brand Storytelling: How to Use Narrative to Sell
This free online course shows how using a narrative can make brand and products stand out from the crowd. High profile creative people, including Sir Alan Parker, Peter Souter, Gary Hoff and Al MacCuish, share practical advice about how to create compelling stories that sell products, brands and values.
Brand Storytelling Course Content
This four week course includes the following topics:
- Create…
via Tumblr Brand Storytelling: How to Use Narrative to Sell
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